Spend Less on Your Kids

Kids are expensive as F***. So Amazon encouraged parents to spend less by shopping great back to school deals for all their needs. Featuring Randall Park.

Spend Less :30

Logic :15

Logic :15

Parent Hacks - Social Campaign

The campaign extended into social by parodying parent influencer content about "easy parent hacks” that turn out to be a lot more involved and not at all easy or simple. But don’t worry, Randall steps into the give the real hack: buy what kids need on Amazon instead.

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Amazon Holiday 2023

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Amazon - Dogs at the Super Bowl